For effective freight marketing, begin by creating a Google Doc to store the questions from your customers and leads, allowing you to maintain a comprehensive list of their inquiries. This approach enables you to consistently address common concerns and struggle points on social media, enhancing your engagement and support.

About the Author

Blythe Brumleve-Milligan
Blythe Brumleve-Milligan
Creative entrepreneur in freight. Founder of Digital Dispatch and host of Everything is Logistics. Co-Founder at Jax Podcasters Unite. Board member of Transportation Marketing and Sales Association. Freightwaves on-air personality. Annoying Jaguars fan.

To read more about Blythe, check out her full bio here.