✦ Sponsorship Media Kit ✦
A premium opportunity to reach decision-makers in supply chain, transportation, and logistics through the most-trusted independent podcast in the industry — audio-first with a video component built for social.
✦ The Audience ✦
Startups, SaaS, brokerages, and carriers — plus the casual supply chain fans who follow along because the stories are actually good.
500+
Episodes
Featuring execs from Fortune 500s and innovative startups
250+
Expert guests
Leading voices and innovators from across the logistics landscape
170K+
Total potential reach
Across podcast, YouTube, social, and email — growing month-over-month
100%
Focused on logistics
LogTech, AI, global supply chain trends, 3PLs, robotics, and leadership
Decision Makers
73% hold director-level positions or higher in supply chain operations.
Enterprise Reach
62% work at companies with annual revenue exceeding $50M.
Budget Authority
81% directly influence purchasing decisions for logistics solutions.
Global Presence
Listeners span 48 countries with primary markets in North America and Europe.
✦ Verified, Not Inflated ✦
Stats verified through IAB-certified podcast measurement.
No list buying. No bot traffic. Every contact earned through content blood, sweat, and tears.
✦ Why Podcast Advertising Works ✦
94%
Unmatched engagement
Podcast listeners are highly attentive, consuming content while doing other tasks.
78%
Trust factor
of listeners trust recommendations from podcast hosts they follow regularly.
45%
Premium audience
more likely to have household incomes above $250K than the average population.
57%
Brand recall
Podcast ads lead to significantly higher brand recall than other digital channels.
68%
Audience loyalty
Listeners subscribe and consistently follow favorites — repeated ad exposure.
61%
Conversion power
of listeners purchased a product after hearing it advertised on a podcast.
Source: Edison Research Infinite Dial 2025, Spotify
✦ What You'd Be Sponsoring ✦
Sponsors plug into one of our beats — category exclusive when it makes sense — so the message lands inside the story instead of tacked on the front.
Editorial Series
Founders, operators, and platforms reshaping logistics technology.
Explore
Field Report
Annual supply chain & logtech summit — onsite interviews, panels, and recap coverage.
Explore
Series
The supply chain is going off-world. NASA, CisLunar, Inversion, and more.
Explore
Field Report
8 days on the main stage. 26,583 attendees. The USMCA story most US shippers miss.
Explore✦ How Sponsorship Works ✦
Mix and match the formats that match your goals. Every partnership is shaped around what you're trying to land and what fits our audience.
Custom mid-roll or pre-roll ads voiced by Blythe, written for the way our audience actually listens.
Logo placement and sponsor mentions in the weekly email + LinkedIn newsletter — combined audience grows every week.
Dedicated and integrated posts across LinkedIn and the channels where the freight community actually hangs out.
Long-form video interviews with your exec or subject-matter expert, published on the podcast + YouTube and reusable across your channels.
Custom series, field reports, and landing-page collaborations — the format we built for SPI Logistics, NASA, Trimble, and DAT.
Lock down a beat — LogTech, 3PL, cargo crime, source-to-porch — so your competitors aren't sharing the spotlight.
✦ Case Study ✦
What a long-term, editorial-first sponsorship actually looks like when it's done right.
Featured Partner
SPI Logistics — Freight Agent Program
SPI partnered with us to reach freight agents weighing the jump to independence. Instead of a one-off ad, we built them an evergreen content hub on the EiL site, ran an ongoing interview series with their leadership and current agents, and distributed every piece across the podcast, YouTube, and LinkedIn newsletter.
10+
Long-form video interviews
2yr
Continuous partnership
High
Intent inbound from agents
Listeners who reach out are warm — they've already heard the pitch, the founder's voice, and the agents' real experience. That's what consistent brand awareness in front of a niche audience actually buys you.
✦ A Note On Interviews ✦
Every interview we publish — sponsored or not — is treated as editorial. We don't do hot takes, and we don't do fluff. We want strong opinions, honest answers, and real perspective out of respect for our audience and what they actually want to know.
If a guest or company isn't comfortable showing up that way, they aren't a good fit for the show — or as a sponsor. That standard is what keeps the audience listening, and it's what makes a sponsorship here actually worth something.
✦ Recognition ✦
Verified through the IAB Tech Lab Transparency Center — the gold standard for podcast measurement.
Selected as one of 19 podcasts for the inaugural LinkedIn Podcast Academy, exposed to the global LinkedIn audience.
Featured by Amazon Music as a Hidden Gem on their podcast home page.
✦ Voices From The CB Radio ✦
"If you're considering podcasts as part of your marketing strategy, I highly recommend joining EiL. My experience drove significant awareness for LeadCoverage, which ultimately translated into tangible revenue growth."
Kara Smith Brown
CEO, LeadCoverage
"EiL is my go-to when I'm looking to understand industry dynamics, a new player, or a niche. Blythe commands an incredibly engaged audience — after I recorded with her this year, I received more outreach from listeners than the rest of the freight podcasts I recorded combined."
Kary Jablonski
CEO, Trucker Tools
"The Everything is Logistics podcast has a huge reach and is one of the most established in our space. Anybody with a product or who needs to get in touch with the logistics community — it makes sense to look at a sponsorship."
Josh Lyles
Founder, Salesdash CRM