Eric over at Specialized Logistics is like a lot of 3PLs–they launched a website within the last few years, shot a few videos, and even tried their hand at some social media advertising.

But after spending more than $5,000, they honestly didn’t see much from any of those efforts. And I can speak from personal experience that THAT feeling can be realllllllly demoralizing.

Now flash forward a bit and Eric ended up reaching out to book a call with me, where we got to talk about:

→Setting up your website flow before you invest in content or advertising

→Finding the time to create content and managing it within the daily business operations

→Tackling SEO even if you’re not a big company

→How to know where to spend your marketing budget and efforts

→Brainstorming what to talk about on social media AKA where your audience is already hanging out

Hope you all like it! Let me know if you want to see more of this kind of content on YouTube.

WATCH ANOTHER VIDEO→https://www.youtube.com/watch?v=FMUAq06htp0&t=1s

#3pl #3plmarketing #thirdpartylogistics #marketingtips #blythebrumleve #digitaldispatch

About the Author

Blythe Brumleve
Blythe Brumleve
Creative entrepreneur in freight. Founder of Digital Dispatch and host of Everything is Logistics. Co-Founder at Jax Podcasters Unite. Board member of Transportation Marketing and Sales Association. Freightwaves on-air personality. Annoying Jaguars fan.

To read more about Blythe, check out her full bio here.