AI can optimize mundane tasks, enabling more focus on relationship-building and business development, potentially reducing the need for extensive administrative support.

However, Nate Cross, co-creator of the Freight Broker Basics course and the Freight 360 podcast, explains that the fundamental task of solving customer logistics problems remains unchanged unless there are significant shifts in transportation methods or regulations.

About the Author

Blythe Brumleve
Blythe Brumleve
Creative entrepreneur in freight. Founder of Digital Dispatch and host of Everything is Logistics. Co-Founder at Jax Podcasters Unite. Board member of Transportation Marketing and Sales Association. Freightwaves on-air personality. Annoying Jaguars fan.

To read more about Blythe, check out her full bio here.