SPI Logistics’ Chief Revenue Officer Mike Mikulik joins Everything is Logistics live at TMSA Elevate to talk freight agent success, the power of patience, and how referrals and education drive SPI’s growth.
This episode covers timeless sales advice, the importance of starting small, and why empathy beats automation when things go wrong. If you’re in freight sales or thinking about becoming an agent, this episode is packed with real-world strategies that work.
Topics Covered:
• Freight agent recruiting and retention
• How to educate and impress shippers
• Tech’s role vs. human relationships
• Asking for referrals without feeling salesy
• Why SPI invests in long-term agent success
If you’re building a book of business, this conversation offers a roadmap grounded in what actually works.
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A podcast for the thinkers in freight. Everything is Logistics is hosted by Blythe Brumleve, founder of Digital Dispatch, and we’re telling the stories behind how your favorite stuff (and people!) get from point A to B. Industry topics include freight, logistics, transportation, maritime, warehousing, intermodal, and trucking along with the intersection of technology and marketing within the industry. Rated as a top 5% podcast out of all industries and growing. Follow along to stay curious and become a better thinker in freight.
Sponsored by SPI Logistics—the premier freight agent program in the country. See our freight agent guide for our interview series with actual agents on how they made the jump to SPI→https://go.everythingislogistics.com/SPI
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CargoRex – Your Logistics Hub. Explore, discover, and evolve with the all-in-one platform connecting you to the top logistics tools, services, and industry voices. Whether you’re a leader, researcher, or creator, CargoRex helps you stay ahead. Explore Now→https://cargorex.io
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