
The Transportation Marketing and Sales Association held its annual conference in early June so after attending, I thought I’d share some of my top takeaways from talking to everyone from CMO’s to the front-line marketers.
In fairness, this was my first TMSA event and I had no idea what to expect. But everything from the location to the conversations blew me away. I don’t feel like I’m so alone as a freight marketer anymore and that is exactly what the TMSA provides–a community to build your personal brand and learn what works for other companies in hopes it might work for yours, too.
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