For effective freight marketing, begin by creating a Google Doc to store the questions from your customers and leads, allowing you to maintain a comprehensive list of their inquiries. This approach enables you to consistently address common concerns and struggle points on social media, enhancing your engagement and support.

About the Author

Blythe Brumleve
Blythe Brumleve
Creative entrepreneur in freight. Founder of Digital Dispatch and host of Everything is Logistics. Co-Founder at Jax Podcasters Unite. Board member of Transportation Marketing and Sales Association. Freightwaves on-air personality. Annoying Jaguars fan.

To read more about Blythe, check out her full bio here.