The days of hiding your supply chain are over.
In this episode of Everything is Logistics, host Blythe Brumleve expands on a thesis born from her BBC appearance: the supply chain is now the product. She dives into the viral videos, consumer buying trends, and transparency tools that are redefining what people value in the brands they support.
Topics covered:
• How TikTok is pulling back the curtain on manufacturing
• What fast fashion platforms like Shein and Temu exposed
• Why Gen Z and Millennials are driving secondhand shopping trends
• How creators like Tanner Leatherstein are reshaping purchasing habits
• Tools and brands doing it right (like Sheep Inc. and Trashie.io)
This episode is your reminder. If you don’t tell your supply chain story, someone else will and it might not be flattering.
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A podcast for the thinkers in freight. Everything is Logistics is hosted by Blythe Brumleve, founder of Digital Dispatch, and we’re telling the stories behind how your favorite stuff (and people!) get from point A to B. Industry topics include freight, logistics, transportation, maritime, warehousing, intermodal, and trucking along with the intersection of technology and marketing within the industry. Rated as a top 5% podcast out of all industries and growing. Follow along to stay curious and become a better thinker in freight.
Sponsored by SPI Logistics—the premier freight agent program in the country. See our freight agent guide for our interview series with actual agents on how they made the jump to SPI→https://go.everythingislogistics.com/SPI
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CargoRex – Your Logistics Hub. Explore, discover, and evolve with the all-in-one platform connecting you to the top logistics tools, services, and industry voices. Whether you’re a leader, researcher, or creator, CargoRex helps you stay ahead. Explore Now→https://cargorex.io
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