Building a Logistics Technology Lab with Ryder’s Nate Robert
Episode Transcript

In this episode, Blythe and Nate Robert, founder of logistics startup Baton, discuss how his company was acquired by Ryder to build out their new Silicon Valley-based technology lab. The goal of the 40-person lab consisting of engineers, designers, and product managers is to solve pain points identified through engagement with Ryder operators. This includes tackling the driver efficiency issue of only 6.5 productive hours out of an 11-hour driving day.




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About the Author

Blythe Brumleve
Blythe Brumleve
Creative entrepreneur in freight. Founder of Digital Dispatch and host of Everything is Logistics. Co-Founder at Jax Podcasters Unite. Board member of Transportation Marketing and Sales Association. Freightwaves on-air personality. Annoying Jaguars fan.

To read more about Blythe, check out her full bio here.