Fighting for Freight Brokers with TIA’s CEO Anne Reinke
Episode Transcript

In this episode of Everything is Logistics, host Blythe Brumley interviews Ann Reinke, the President and CEO of the Transportation Intermediaries Association (TIA). They discuss their shared love for football and Reinke’s career background, including her 16 years with CSX in government affairs before moving into the brokerage world. The episode focuses on the role of TIA and the importance of logistics in transportation.



The listener will learn about Ann Reinke’s background in rail and government affairs, as well as her transition to the freight brokerage world. The episode discusses various topics related to the freight industry, including trucking industry concerns, TIA’s government affairs division, solutions to avoid scams, benefits of joining TIA, and challenges faced by freight brokerages. The podcast also touches on the importance of in-person networking, LinkedIn, building a strong website, and the potential growth and significance of the freight brokerage industry.


[00:01:12] Career transition from rail to brokerage.
[00:05:01] Trucking industry freight rates.
[00:07:04] Proprietary data and privacy.
[00:10:39] TIA’s impact on policy.
[00:13:25] Educating Varying Company Sizes.
[00:17:44] Solutions to avoid scams.
[00:21:30] TIA Conference in Orlando.
[00:24:03] Sustainability at conferences.
[00:27:03] In-person conferences vs. virtual learning.
[00:30:33] Standing out on LinkedIn.
[00:33:27] LinkedIn Lunatics. [00:39:57]
Freight Tech and relationship building.
[00:40:24] Technology and Human Interaction.
[00:44:48] The Role of Brokers
[00:49:51] Dangers of using AI in freight.
[00:50:45] The Dark Side of AI.



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Show Transcript

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About the Author

Blythe Brumleve
Blythe Brumleve
Creative entrepreneur in freight. Founder of Digital Dispatch and host of Everything is Logistics. Co-Founder at Jax Podcasters Unite. Board member of Transportation Marketing and Sales Association. Freightwaves on-air personality. Annoying Jaguars fan.

To read more about Blythe, check out her full bio here.