In this episode of Everything is Logistics, Blythe dives into freight marketing’s changing landscape. She explores the boom in logistics content creators and talks about finding the sweet spot between quality and quantity. Blythe also gets into the nitty-gritty of analytics reports and Google’s search shakeups. To top it off, she introduces a new marketing template that’s perfect for small teams looking to step up their content game.
—————————————–
A podcast for the thinkers in freight. Everything is Logistics is hosted by Blythe Brumleve, founder of Digital Dispatch, and we’re telling the stories behind how your favorite stuff (and people!) get from point A to B. Industry topics include freight, logistics, transportation, maritime, warehousing, intermodal, and trucking along with the intersection of technology and marketing within the industry. Rated as a top 5% podcast out of all industries and growing. Follow along to stay curious and become a better thinker in freight.
Sponsored by SPI Logistics—the premier freight agent program in the country. See our freight agent guide for our interview series with actual agents on how they made the jump to SPI→https://go.everythingislogistics.com/SPI
Tai TMS is designed to streamline your brokerage operations and propel growth for both FTL and LTL shipment cycles. Hear our conversation with Tai’s CEO on how the onboarding process works and more frequently asked questions→https://go.everythingislogistics.com/tai-overview
Trimble is transforming the way the world works through industry leading solutions that reduce cost and maximize productivity. Learn more about Trimble Technology here→https://go.everythingislogistics.com/trimble
Follow the Podcast→ https://everythingislogistics.buzzsprout.com/
Everything is Logistics website→ https://everythingislogistics.com/
Everything is Logistics newsletter→ https://everythingislogistics.com/newsletter/
Digital Dispatch website→ https://digitaldispatch.io
Blythe’s LinkedIn→ https://www.linkedin.com/in/blythebrum/
#blythebrumleve #everythingislogistics #logistics #supplychain #freight #trucking #b2bmarketing #freighttech #freightagent #digitaldispatch
