I’ve told you the story about Rick Larkin over at BCB Transport using safety content to help recruit drivers and lower his insurance premiums.
But what about a trucking insurance firm using its podcast to tell stories and raise brand awareness?
In this episode, Cameron Pechia, owner of Valley Trucking Insurance and co-host of Get a Load of This podcast. He’s sharing how starting the podcast has led to a greater effort in community building for his company which not only helps folks find out about his company in an organic way but also how it helps keep the customers he worked hard to get.
- Check out Valley Trucking Insurance and Get a Load of This podcast
- Connect with Cameron Pechia on Linkedin
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Everything is Logistics is a podcast for the thinkers in freight. Follow the podcast to never miss an episode.