When building anything, whether it’s a media platform or a brokerage, prioritization is key.

Chris Jolly, known as The Freight Coach, emphasizes the challenge of saying no to opportunities that don’t align with his priorities. #shorts

About the Author

Blythe Brumleve
Blythe Brumleve
Creative entrepreneur in freight. Founder of Digital Dispatch and host of Everything is Logistics. Co-Founder at Jax Podcasters Unite. Board member of Transportation Marketing and Sales Association. Freightwaves on-air personality. Annoying Jaguars fan.

To read more about Blythe, check out her full bio here.