Drivers, fleets, owner-operators and the carriers holding the whole thing together.
Hirschbach painted graffiti on its trucks and turned a whole fleet into a rolling billboard. Trucking is full of stories like that, sitting right next to the hard stuff. Start with Kevin Rutherford's case for making trucking profitable again, then hear what drivers actually want from a carrier and why parking is still a mess. It ends in the cab, with autonomous trucks already hauling freight in Texas. Whether you run one truck or a thousand, start at the top.
If you only watch three, make it these.
Full conversations from across the coverage.
These conversations are audio only. Each one plays on its episode page.
One email every Thursday morning: a note from Blythe, then the best of the week's episodes.