Unlocking Freight Capacity on Inland Waterways with OpenTug
Episode Transcript

While much of the freight world is focused on trucks, planes, and container ships, there’s a quieter powerhouse moving freight across the United States: barges. Inland waterways form a 12,000-mile freight network that carries some of the heaviest, most critical commodities in the country. Yet until recently, this sector remained largely disconnected from the digital logistics revolution.

OpenTug is changing that. CEO Jason Aristides joined us to share how his company is bringing visibility, automation, and a marketplace model to inland and coastal waterway shipping.

Why Barges Matter More Than You Think

Barges carry more than 70 percent of America’s grain and massive quantities of oil, chemicals, and bulk materials. One tugboat can haul up to 40 barges, which equals 3,000 to 4,000 truckloads of freight. This makes barge transport one of the most energy-efficient and cost-effective modes available.

However, the barge industry has long suffered from a lack of visibility. Unlike trucks with ELDs and cargo ships with GPS logs, barges have traditionally relied on word-of-mouth and email chains for tracking. This disconnect has resulted in delays, missed pickups, and empty returns that create both economic and environmental inefficiencies.

The OpenTug Approach: Bringing Freight Tech to the Water

OpenTug acts as a digital marketplace for barge shipping. Its platform enables shippers to search, book, and track barge moves in real time. The company equips barges with satellite-enabled GPS trackers and uses AI to interpret emails, extract logistics data, and generate predictive ETAs.

This optimization layer improves operations and creates new possibilities for freight movement. Instead of defaulting to trucking for long-haul or heavy freight, supply chains can now plan ahead and use barges as part of a cost-effective, just-in-time model.

Unlocking Containers and Closing Loops

One major opportunity lies in container freight. Today, most barges carry bulk or breakbulk cargo, not containers. But investments like the Port of New Orleans’ new container terminal are poised to change that. With the right infrastructure in place, barges could carry inbound finished goods and outbound commodities to double their utilization and reduce empty miles.

Jason also envisions a future where barges aren’t just part of the middle mile. He sees a system where they are included in a true end-to-end intermodal solution. That means fewer handoffs, reduced transloading, and greater efficiency across the entire supply chain.

Global Expansion and the Push for Autonomy

While OpenTug is currently focused on the U.S. market, the company has its eyes on international expansion. In South America, the Amazon River offers similar potential for bulk cargo movement. In Europe, regulations may differ, but the logistical need remains the same.

Jason is also exploring autonomous barge movements within ports. Eliminating the bottlenecks created by waiting for tugboats to reposition barges could further streamline operations and reduce costs for shippers.

Barge Freight’s Future Is Just Getting Started

The barge industry may be centuries old, but OpenTug is proving it is ready for transformation. By bringing visibility, automation, and modern booking tools to river freight, OpenTug is unlocking a transportation mode that is cheaper, cleaner, and more scalable than most realize.

As more ports invest in containerized barge infrastructure and shippers look for alternatives to congested highways and costly fuel, the opportunity for inland waterways is only growing. With platforms like OpenTug removing friction, increasing access, and enabling real-time coordination, barge freight is finally stepping into the modern logistics conversation.

Companies that embrace this shift now will be positioned to save money, reduce emissions, and build more resilient supply chains for the long haul.

 

LINKS:

 

Feedback? Ideas for a future episode? Shoot us a text here to let us know.

—————————————–

THANK YOU TO OUR SPONSORS!

Are you experienced in freight sales or already an independent freight agent? Listen to our Freight Agent Trenches interview series powered by SPI Logistics to hear from the company’s agents on how they took the leap and found a home with SPI freight agent program.

 

CloneOps AI-powered phone operations for inbound and outbound calls with speed, scale, and efficiency. Our virtual agents handle high-volume interactions, automate workflows, and deliver real-time insights, freeing your team to focus on growth. Designed for logistics, retail, and beyond—seamless communication, smarter conversations, faster resolutions.

 

CargoRex – Your Logistics Hub. Explore, discover, and evolve with the all-in-one platform connecting you to the top logistics tools, services, and industry voices. Whether you’re a leader, researcher, or creator, CargoRex helps you stay ahead. Explore Now

 

Digital Dispatch maximizes your #1 sales tool with a website that establishes trust and builds rock-solid relationships with your leads and customers. Check out our website services her…

Show Transcript

See full episode transcriptTranscript is autogenerated by AI

About the Author

Blythe Brumleve-Milligan
Blythe Brumleve-Milligan
Creative entrepreneur in freight. Founder of Digital Dispatch and host of Everything is Logistics. Co-Founder at Jax Podcasters Unite. Board member of Transportation Marketing and Sales Association. Freightwaves on-air personality. Annoying Jaguars fan.

To read more about Blythe, check out her full bio here.