How do you find the right audience for your business?

Identify where your target audience spends their time online—LinkedIn for shippers, Twitter, Instagram, and Facebook groups are key platforms.

TikTok’s recent growth also makes it a valuable channel to consider. #shorts

About the Author

Blythe Brumleve
Blythe Brumleve
Creative entrepreneur in freight. Founder of Digital Dispatch and host of Everything is Logistics. Co-Founder at Jax Podcasters Unite. Board member of Transportation Marketing and Sales Association. Freightwaves on-air personality. Annoying Jaguars fan.

To read more about Blythe, check out her full bio here.