In this episode, Blythe and Sean McGillicuddy, Chief Revenue Officer at Tai Software, explore how inefficient processes can hold back freight brokerages. Sean shares valuable advice on optimizing operations, leveraging data and analytics, and developing a strong brand identity to attract and retain customers. He also discusses auditing processes, utilizing TMS analytics, balancing marketing/sales efforts, implementing AI/automation, and understanding modern buyers’ needs – all aimed at helping brokerages improve efficiency and drive growth.
LINKS:
Sean’s LinkedIn: https://www.linkedin.com/in/seanmcgillicuddy/
Tai Software’s website: https://tai-software.com/
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A podcast for the thinkers in freight. Everything is Logistics is hosted by Blythe Brumleve, founder of Digital Dispatch, and we’re telling the stories behind how your favorite stuff (and people!) get from point A to B. Industry topics include freight, logistics, transportation, maritime, warehousing, intermodal, and trucking along with the intersection of technology and marketing within the industry. Rated as a top 5% podcast out of all industries and growing. Follow along to stay curious and become a better thinker in freight.
Sponsored by SPI Logistics—the premier freight agent program in the country. See our freight agent guide for our interview series with actual agents on how they made the jump to SPI→https://go.everythingislogistics.com/SPI
Follow the Podcast→ https://everythingislogistics.buzzsprout.com/
Everything is Logistics website→ https://everythingislogistics.com/
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Digital Dispatch website→ https://digitaldispatch.io
Blythe’s LinkedIn→ https://www.linkedin.com/in/blythebrum/
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