Our attention spans are dropping.
A recent Microsoft study found our attention spans have dropped 25% over the last couple of years to *8 seconds*
Meaning if you’re posting content online, especially video content, you need to evolve your communication strategy to capture that attention in the first 8-seconds. Otherwise, folks are gonna keep scrolling and ignore the content you probably poured a lot of energy into.
Here’s a clip breaking down all the short-form video platforms and how you could incorporate this into your B2B marketing strategy.
Watch the rest of this show→https://www.youtube.com/watch?v=_KZzh-r9w4A
See more videos and podcasts on B2B marketing→ digitaldispatch.io/latest-news
ABOUT DIGITAL DISPATCH
Founded in 2018, Digital Dispatch creates web and marketing solutions for growing companies in the logistics and transportation industry.
Company owner and host Blythe Brumleve spent more than a decade in the transportation and logistics industry; handling the digital media for several companies in the industry before venturing off on her own. In addition to this, she worked her off-hours in broadcasting and blogging—giving her a unique perspective on marketing that works. Since the company’s launch, she’s been invited as a speaker appearing at conferences such as Freightwaves Live where some of the top minds from within the industry meet and collaborate.
Whether you have three employees or 300, Digital Dispatch has streamlined solutions to your digital media and marketing problems.
Digital Dispatch website→ https://digitaldispatch.io
Instagram→ https://instagram.com/digidispatch
Blythe’s LinkedIn→ https://www.linkedin.com/in/blythebrum/
Blythe’s podcast→http://blythebrum.buzzsprout.com/
