Freight agents are not limited to competing on price. Useful content can show shippers how an agent thinks before the first sales conversation ever happens.

In this conversation recorded during his time with SPI Logistics, Nathan Chaney explains how educational content can build trust, demonstrate expertise, and support long-term business development.

Watch the full SPI Logistics conversation:
https://youtu.be/w06chsv5gao

Explore more interviews with SPI agents and leadership:
https://everythingislogistics.com/spi-logistics-freight-agent-program#guide

Everything is Logistics is proudly presented by SPI Logistics.

About the Author

Blythe Brumleve-Milligan
Blythe Brumleve-Milligan
Creative entrepreneur in logistics. Founder of Digital Dispatch, CargoRex, and host of Everything is Logistics. Co-Founder at Jax Podcasters Unite. Previously: Board member of Transportation Marketing and Sales Association, Freightwaves on-air personality. Annoying Jaguars fan.

To read more about Blythe, check out her full bio here.