Study Reveals Marketing Ideas That Shippers Won’t Hate

One of the top-three podcast episodes we’ve ever published was a 2020 study revealing the tactics sales teams need to adopt to approach shippers. 

The reason this episode was so popular is that it’s one of the few resources carriers and brokers have with communication and marketing preferences straight from the mouths of 100 shippers. 

The study by Logistics Marketing Advisors is released every two years so in today’s episode, we’re reviewing allllllll the things brokers and carriers need to be aware of as they set up their sales and marketing initiatives. 

Everything is Logistics is hosted by Blythe Brumleve, founder of Digital Dispatch where we help freight companies get online and grow. Check out our top shows to fix your website and fix your marketing. Alternatively, you can search by topic and check out all our past episodes of the podcast—right on our website.



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About the Author

Blythe Brumleve
Blythe Brumleve
Creative entrepreneur in freight. Founder of Digital Dispatch and host of Everything is Logistics. Co-Founder at Jax Podcasters Unite. Board member of Transportation Marketing and Sales Association. Freightwaves on-air personality. Annoying Jaguars fan.

To read more about Blythe, check out her full bio here.