Blythe Brumleve
0:05
Welcome
into
another
episode
of
Everything
Is
Logistics
,
a
podcast
for
the
thinkers
in
freight
.
We
were
proudly
presented
by
SPI
Logistics
and
I'm
your
host
,
Blythe
Brumleve
.
We've
got
a
special
show
for
you
today
.
I
feel
like
I
say
that
before
every
episode
,
but
we've
been
having
some
really
great
conversations
on
the
pod
as
of
late
,
and
today
is
a
first
for
the
pod
where
we
have
two
guests
that
are
appearing
on
the
show
,
and
so
we
got
Sev
and
we
got
Colin
,
both
from
Yard
Management
Solutions
,
and
we're
going
to
be
talking
about
just
what
the
hell
you're
missing
out
on
.
When
it
comes
to
YMS
technology
,
I
have
a
very
,
admittedly
,
very
like
in
introductory
level
knowledge
,
so
hopefully
you
guys
don't
mind
my
fifth
graders
style
questions
when
it
comes
to
this
.
So
welcome
into
the
show
.
First
of
all
.
Colin Mansfield
0:52
Hey
,
thank
you
so
much
,
Blythe
.
It's
great
to
be
on
here
.
I've
been
a
sort
of
distant
admirer
of
your
podcast
for
a
little
while
and
seen
you
on
Twitter
and
everything
,
so
it's
pretty
cool
to
be
on
here
.
Blythe Brumleve
1:04
I
mean
,
yeah
,
obviously
you
got
the
hat
on
the
.
Please
advise
hats
.
So
,
you're
part
of
the
gang
gang
.
You
know
that's
been
developing
on
social
media
,
which
is
great
to
see
.
You
know
the
freight
community
start
to
come
together
.
Let's
start
with
you
.
Know
sort
of
job
roles
,
seve
,
I'll
start
with
you
.
What
is
sort
of
your
role
?
Where
are
you
,
you
know
,
calling
in
from
?
Give
us
sort
of
a
lay
of
the
land
for
you
.
Severiano Carnera
1:28
Sure
,
sure
.
So
thanks
for
having
us
.
But
yeah
,
first
of
all
I'm
from
the
Dallas
Fort
Worth
area
,
so
things
are
super
exciting
here
in
Dallas
right
now
,
especially
with
the
Rangers
about
to
win
the
World
Series
knock
on
wood
.
But
yeah
,
so
I
live
in
the
Dallas
Fort
Worth
area
.
Severiano Carnera
1:42
My
role
here
with
YMS
is
,
first
of
all
,
I
support
the
sales
staff
from
a
solution
standpoint
.
So
my
background
involves
over
10
years
of
experience
in
the
YMS
space
,
meaning
I've
worked
with
a
lot
of
YMS
products
.
So
I
support
them
from
a
standpoint
of
being
that
trusted
advisor
,
that
person
that
wants
to
help
that
customer
find
solutions
to
their
use
cases
,
to
their
pain
points
.
And
then
my
second
role
here
is
really
in
charge
of
the
product
,
making
sure
that
the
product
needs
to
be
where
it
needs
to
be
from
a
standpoint
of
our
customers
,
making
sure
that
we're
competitive
against
our
other
competitive
landscape
as
well
too
.
And
then
making
sure
that
some
of
the
things
that
I
see
that
need
upgrading
,
fixing
things
that
will
get
us
up
to
even
par
with
our
competitors
or
even
beyond
.
That
is
part
of
my
role
as
well
too
.
So
so
far
I've
loved
my
role
here
and
I
love
working
with
Colin
and
the
rest
of
the
team
.
Blythe Brumleve
2:36
Awesome
.
I
appreciate
that
insight
because
I
definitely
want
to
get
into
a
little
bit
of
the
history
of
YMS
technology
and
where
it's
come
from
and
where
we're
going
.
But
before
we
get
to
that
,
colin
,
give
us
a
sense
of
your
role
,
where
you're
calling
us
from
all
that
good
stuff
.
Colin Mansfield
2:52
Absolutely
.
Yeah
,
my
name
is
Colin
Mansfield
.
I
am
in
Southern
California
,
east
of
LA
,
kind
of
out
by
the
desert
Beaumont
specifically
.
So
I
always
joke
because
a
lot
of
our
companies
up
in
Michigan
,
when
it
starts
getting
cold
in
California
,
people
really
start
giving
me
a
hard
time
.
Like
that's
not
cold
,
man
,
it
goes
.
It
dips
below
60
.
I
gotta
put
the
heavy
jacket
on
.
Colin Mansfield
3:15
My
background
is
not
logistics
.
I've
been
working
for
YMS
for
four
years
.
My
title
is
company
VP
.
Prior
to
this
I
was
actually
in
the
United
States
Army
working
at
Air
Missile
Defense
as
a
lieutenant
and
then
as
a
captain
.
Colin Mansfield
3:29
My
wife
and
I
had
our
first
baby
and
I
decided
,
hey
,
I
don't
want
to
be
deployed
all
the
time
,
maybe
time
for
a
change
,
sort
of
looking
for
other
opportunities
that
were
out
there
and
landed
at
yard
management
solutions
.
What's
interesting
to
me
about
logistics
is
I
had
zero
interest
prior
to
joining
this
company
.
To
me
it
seemed
very
dull
and
as
I
started
learning
more
and
more
,
I
learned
that
there's
really
always
something
new
to
discover
.
And
there's
always
something
new
to
learn
.
You
can
peel
back
the
onion
and
just
keep
peeling
,
keep
peeling
,
keep
peeling
and
,
as
I'm
sure
you
can
attest
to
,
there's
always
something
new
.
So
for
me
,
I
developed
this
love
of
logistics
and
supply
chain
and
freight
and
kind
of
all
things
logistics
and
couldn't
be
more
thrilled
to
be
here
.
So
I'm
very
excited
for
this
job
and
where
the
future
of
freight
is
going
.
Blythe Brumleve
4:20
Yeah
,
I
think
logistics
as
a
whole
like
for
the
overwhelming
majority
of
people
,
once
you
joined
into
it
,
it
just
gets
its
fingernails
in
you
and
then
it
just
doesn't
let
you
go
.
I
want
to
talk
about
just
why
.
Because
you
guys
have
a
great
brand
name
,
yard
management
solutions
,
which
is
also
the
acronym
that
most
people
use
for
the
technology
as
well
.
So
great
SEO
play
on
that
.
Colin Mansfield
4:42
That's
exactly
it
.
Yes
,
it's
wonderful
.
It
can
be
a
little
confusing
.
People
will
be
like
,
oh
,
I've
used
your
system
before
like
a
YMS
and
I'm
like
,
oh
well
,
yeah
,
maybe
we
are
the
YMS
.
Blythe Brumleve
4:55
It's
almost
like
there's
a
restaurant
in
New
York
.
The
title
is
called
Tie
Food
Near
Me
,
and
so
they
took
advantage
of
local
SEO
to
try
to
get
people
who
are
searching
for
tie
food
.
So
they
just
named
the
entire
restaurant
Tie
Food
Near
Me
.
So
I
love
it
.
It's
a
chess
level
thinking
when
everybody
else
is
playing
checkers
,
but
for
folks
who
you
know
Seve
,
I'll
go
to
you
first
.
What
is
the
history
of
YMS
technology
?
Was
it
just
paper
and
pen
that
slowly
evolved
into
technology
?
Give
us
a
little
bit
of
a
glimpse
from
the
historical
perspective
.
Severiano Carnera
5:32
Sure
,
sure
.
So
you're
exactly
right
.
You
know
a
lot
of
organizations
still
to
this
day
are
still
working
off
paper
and
pencil
activities
.
So
,
whether
it
being
going
out
to
the
yard
,
for
example
,
and
doing
a
yard
check
to
identify
what
inventory
they
have
in
the
yard
at
any
given
point
in
time
,
they're
doing
that
manual
process
where
they're
walking
around
the
yard
writing
down
what
they
have
in
the
yard
.
After
they've
completed
a
task
which
may
take
a
couple
of
hours
,
go
back
inside
and
turn
that
into
a
spreadsheet
where
that
can
be
shared
with
everyone
within
the
organization
.
Severiano Carnera
6:03
The
challenge
is
with
some
of
those
things
,
though
,
is
that
as
soon
as
you've
written
it
down
,
it's
no
longer
of
any
use
up
to
you
,
because
the
yard
changes
dynamically
throughout
the
day
,
throughout
a
couple
of
hours
,
depending
on
how
large
the
facility
is
,
and
then
you
throw
,
you
know
,
additional
circumstances
like
,
for
example
,
if
you
have
refrigerated
units
out
in
the
yard
.
Refrigerated
,
we
call
reefers
in
the
industry
.
Those
units
have
to
be
maintained
as
well
too
.
From
a
standpoint
of
understanding
.
Do
they
have
enough
fuel
inside
that
refrigerator
unit
to
keep
running
?
Are
the
temperatures
at
the
correct
temperature
settings
?
Is
that
temperature
setting
still
staying
at
what
it
should
be
?
So
there's
a
lot
of
intricacies
that
can
be
involved
with
those
types
of
things
.
So
as
a
result
of
that
,
companies
came
up
with
the
idea
of
you
know
what
?
Let's
try
and
digitize
this
entire
process
so
you
know
whether
it
be
the
arrival
of
a
trader
at
the
gate
.
Let's
get
that
important
information
about
that
unit
coming
into
the
facility
and
then
capture
anything
like
,
for
example
,
maybe
an
inspection
process
and
then
digitize
all
that
so
that
when
I
sit
down
and
I
need
that
information
as
a
user
,
I
can
quickly
run
a
report
,
run
it
based
off
of
what
happened
two
weeks
ago
,
three
weeks
ago
,
three
years
ago
,
and
still
find
that
information
.
Severiano Carnera
7:16
So
that's
how
that
came
up
,
you
know
,
and
in
addition
to
that
,
a
lot
of
additional
technology
was
also
used
,
whether
it
be
IoT
devices
such
as
RFID
tags
,
rfid
readers
,
antennas
,
etc
.
Severiano Carnera
7:31
But
in
addition
to
that
,
you
also
have
equipment
that's
also
placed
inside
of
yard
trucks
and
for
those
of
you
not
familiar
with
yard
trucks
,
those
are
the
pieces
of
equipment
that
basically
move
traders
from
position
a
to
position
b
and
that
then
becomes
the
means
of
communication
with
those
drivers
inside
those
yard
trucks
.
Severiano Carnera
7:48
So
instead
of
the
days
of
having
a
driver
go
into
a
shipping
and
receiving
office
Identifying
what
that
next
move
is
,
writing
it
down
on
a
piece
of
paper
,
going
back
into
the
yard
truck
performing
that
move
task
.
Those
days
are
basically
eliminated
because
now
that
means
of
communication
are
done
via
tablets
that
are
actually
inside
of
the
yard
trucks
and
the
drivers
get
very
clear
instructions
as
to
what
needs
to
be
moved
from
one
location
to
another
.
So
you
know
,
those
are
just
some
of
the
things
that
have
occurred
over
the
past
10
,
15
years
with
these
.
Yms
solutions
Is
trying
just
make
these
processes
that
much
simpler
and
easier
for
organizations
to
complete
,
streamlining
their
operations
and
,
in
addition
to
that
,
having
the
ability
to
go
back
and
audit
things
that
may
have
occurred
in
the
past
as
well
.
Blythe Brumleve
8:35
I'm
curious
and
either
one
of
you
you
know
feel
free
to
answer
this
but
I'm
curious
why
this
wouldn't
already
be
included
in
like
a
WMS
technology
.
Is
that
?
You
know
,
just
maybe
the
,
the
warehouse
technology
,
is
managing
what's
inside
the
warehouse
,
versus
the
YMS
,
which
is
managing
what's
unloading
and
coming
to
the
warehouse
.
Do
I
understand
that
correctly
?
Colin Mansfield
8:55
Yeah
,
yeah
,
absolutely
right
there
.
Colin Mansfield
8:58
Yeah
,
we're
gonna
talk
,
we're
trying
to
talk
over
each
other
.
Please
do
add
,
add
on
to
this
,
because
I
know
you
have
,
you
have
lots
of
insight
here
as
well
.
But
what
we've
seen
is
from
a
WMS
standpoint
You're
right
,
blight
,
that
that
would
be
sort
of
an
obvious
next
step
for
a
WMS
.
What
we've
seen
is
that
there
are
providers
who
do
that
.
Typically
it's
sort
of
treated
as
an
add-on
,
a
bolt-on
solution
,
and
whenever
you're
sort
of
adding
something
on
to
a
system
and
that's
not
your
primary
focus
,
it
sort
of
gets
the
dredges
of
you
know
uh
,
certainly
of
of
you
know
how
to
use
it
,
of
the
user
experience
,
of
the
user
interface
.
It
kind
of
gets
left
at
the
bottom
there
.
Colin Mansfield
9:37
And
so
a
lot
of
a
lot
of
companies
what
what
we've
seen
is
that
they'll
implement
a
WMS
you
got
to
have
that
,
everybody
knows
.
You
got
to
have
a
WMS
inside
of
the
facility
,
right
,
um
,
and
then
they'll
turn
their
attention
to
the
yard
and
for
decades
the
yard
was
sort
of
treated
like
the
black
hole
.
It's
like
the
cost
of
doing
business
.
That's
just
sort
of
what
we
do
and
we
track
it
on
paper
and
then
when
it
gets
to
the
warehouse
,
that's
when
we
really
track
it
Um
.
Once
these
companies
started
turning
their
attention
to
the
yard
and
started
bringing
it
up
,
um
,
these
what
what
might
be
called
specialty
YMS
vendors
started
arising
and
going
hey
look
,
the
yard
is
actually
worth
focusing
on
.
Uh
,
modern
shipping
yards
deserve
modern
software
.
Colin Mansfield
10:15
Not
an
add-on
,
not
a
bolt-on
,
not
an
afterthought
,
but
something
that's
actually
dedicated
and
works
really
well
.
Um
,
and
so
that's
that's
what
our
company
is
Um
.
But
of
course
there
are
other
solutions
out
there
and
what
we've
seen
is
that
organizations
typically
got
to
do
their
due
diligence
.
They'll
go
out
and
they'll
,
you
know
,
do
an
rfp
or
they'll
go
out
and
talk
to
a
lot
of
vendors
Um
,
and
generally
,
you
know
,
when
it
,
when
it
stacks
up
,
when
companies
,
especially
companies
like
,
are
stacked
up
against
Uh
add-on
solutions
,
we
typically
win
the
business
because
companies
see
the
value
there
.
Blythe Brumleve
10:46
Yeah
,
absolutely
anything
to
add
.
Severiano Carnera
10:47
seven
yeah
,
without
a
doubt
,
he's
absolutely
right
.
Uh
,
you
know
those
WMS
systems
.
They
typically
don't
have
a
sophisticated
enough
solution
for
some
of
their
customers
,
or
the
there's
some
of
their
customer
base
.
So
many
times
those
WMS
providers
come
to
us
and
say
,
hey
,
someone's
looking
for
a
really
Integrated
solution
that
we
can
actually
work
with
other
devices
to
help
streamline
operations
.
What
we
offer
it
isn't
as
robust
as
what
you
Offer
,
so
we'd
like
to
partner
with
you
,
for
example
with
a
customer
that
we
have
of
ours
.
So
that
happens
quite
often
,
uh
,
and
I
get
it
.
You
know
,
their
main
focus
is
the
WMS
,
and
I've
many
times
shared
this
with
customers
as
well
too
.
Look
,
there's
plenty
of
good
WMS
solutions
out
there
,
tms
solutions
out
there
.
That's
not
what
we
do
.
Our
focus
is
strictly
yard
solutions
,
and
that's
what
makes
us
a
little
bit
unique
as
well
too
,
because
,
uh
to
collins
point
,
you
know
we
stress
All
of
the
yard
activities
and
try
and
streamline
those
in
a
much
,
much
better
fashion
than
also
trying
to
include
WMS
functions
as
well
.
Blythe Brumleve
11:49
Yeah
,
definitely
there's
um
.
Back
when
I
used
to
work
it
at
an
asset
based
Brokerage
,
they
we
had
,
you
know
,
our
TMS
platform
and
it
had
a
CRM
inside
of
it
and
,
as
a
marketer
and
working
in
freight
,
it
was
not
a
CRM
.
It
was
a
glorified
just
email
database
.
Blythe Brumleve
12:06
So
I
understand
completely
the
comparison
of
like
just
focus
on
where
you're
really
good
at
,
and
then
it
sounds
like
too
,
because
you
know
from
going
through
your
website
and
listening
to
the
new
warehouse
podcast
.
Shout
out
to
Kevin
,
he
does
a
great
job
over
there
,
I
saw
he
was
just
on
your
show
.
Colin Mansfield
12:21
That
was
awesome
.
Blythe Brumleve
12:22
Yeah
,
it's
great
to
like
connect
with
with
other
industry
podcasters
,
which
is
crazy
to
think
that
there
are
now
,
you
know
somewhere
like
40
or
50
of
us
,
all
you
know
,
creating
content
,
which
is
awesome
to
see
because
there's
so
many
stories
to
be
told
.
Blythe Brumleve
12:36
And
so
when
I
was
at
the
conference
CSCMP
,
I
was
just
walking
around
on
the
trade
show
floor
and
I
saw
these
giant
displays
of
you
know
touchscreen
devices
and
I
was
like
what
the
heck
is
that
?
And
I
saw
you
know
yard
management
solutions
and
I
just
went
up
and
just
randomly
touched
one
of
the
displays
and
I
was
like
oh
wow
,
that's
actually
really
easy
to
do
from
someone
who
knows
nothing
about
you
know
yard
management
solutions
,
except
for
a
very
high
level
.
So
I
imagine
,
for
a
lot
of
the
folks
that
you
are
onboarding
,
that
you're
integrating
with
you
know
,
maybe
they're
not
,
as
you
know
,
tech
savvy
and
they
see
a
platform
like
this
and
it's
the
adoption
or
the
ease
of
adoption
is
really
easy
for
them
.
Could
you
talk
a
little
bit
about
you
know
sort
of
the
onboarding
experience
,
what
that
looks
like
to
help
some
of
these
folks
,
you
know
,
learn
new
technology
,
because
it
feels
like
with
your
platform
it's
relatively
easy
.
Colin
,
I'll
go
to
you
first
.
Colin Mansfield
13:31
Yeah
,
absolutely
Colin Mansfield
13:32
.
What
we
say
is
look
,
from
contract
signature
to
go
live
takes
about
six
weeks
.
We
can
do
it
in
less
and
we
often
do
because
the
system's
ready
,
let's
just
push
it
out
.
And
a
very
small
portion
of
that
is
training
.
Right
,
we
set
aside
a
few
training
sessions
,
but
you're
absolutely
right
.
I
mean
,
our
goal
is
,
whether
you're
nine
years
old
or
90
years
old
,
you
can
jump
on
the
system
,
you
can
play
around
with
it
and
you
get
the
hang
of
it
.
Colin Mansfield
13:56
From
a
user
interface
standpoint
,
we
know
that
the
ability
for
somebody
to
just
sort
of
hop
into
,
even
like
a
sandbox
,
and
just
sort
of
play
around
and
learn
the
system
and
that's
irreplaceable
.
So
that's
what
we
work
really
hard
on
focusing
on
,
and
especially
on
our
Eagle
view
,
which
is
what
you
probably
went
up
and
played
with
,
which
is
like
the
digital
map
of
the
yard
and
it
shows
where
all
the
trailers
are
.
You
can
drag
and
drop
them
to
create
those
jockey
drivers
,
shunter
driver
hoesler
moves
.
You
can
drag
a
live
trailer
to
generate
a
text
message
to
a
driver
who's
already
in
that
,
in
that
asset
,
and
get
them
to
move
that
trailer
.
So
it's
just
there's
some
really
neat
things
there
,
but
it's
intuitive
and
it's
designed
to
be
.
You
know
,
just
be
able
to
pick
up
.
Colin Mansfield
14:36
So
I
mean
,
I
could
sit
down
with
you
,
give
you
a
training
.
In
three
hours
.
You
would
go
from
a
very
high
level
understanding
of
the
system
.
Three
hours
later
you'd
be
a
pro
.
It's
really
that
easy
.
And
generally
our
customers
,
when
they
come
to
us
,
one
of
the
things
they're
looking
for
is
that
they
don't
want
to
have
to
.
You
know
especially
.
Sure
,
go
live
is
go
live
,
but
you've
also
got
retraining
,
you've
got
new
hires
,
you've
got
people
coming
on
later
,
right
?
So
the
our
ability
to
make
it
as
intuitive
as
possible
directly
correlates
to
how
happy
our
customers
are
.
So
that's
what
we
prioritize
.
Blythe Brumleve
15:09
Seve
any
comments
on
that
.
Severiano Carnera
15:11
No
,
I
totally
agree
.
You
know
,
and
that's
one
beauty
of
our
solution
,
the
YMS
solution
,
is
that
it
is
very
simple
to
use
.
I
have
been
a
part
of
other
organizations
where
the
YMS
solution
was
not
as
intuitive
or
made
it
too
complicated
for
end
users
.
This
solution
is
very
streamlined
,
very
easy
to
use
and
I
love
the
fact
that
it's
that
easy
to
use
.
To
Colin's
point
,
a
yard
driver
we
can
train
them
in
15
minutes
on
how
to
use
their
portion
of
the
application
.
So
it
just
depends
on
the
user
base
,
the
individual
user
who
you're
training
.
It
may
take
a
few
minutes
to
a
three
hour
session
,
like
Colin
was
mentioning
,
to
make
someone
a
super
user
.
So
it
does
make
it
that
streamlined
,
very
easy
process
.
Blythe Brumleve
15:56
Are
you
in
freight
sales
with
a
book
of
business
looking
for
a
new
home
?
Or
perhaps
you're
a
freight
agent
in
need
of
a
better
partnership
?
These
are
the
kinds
of
conversations
we're
exploring
in
our
podcast
interview
series
called
the
Freight
Agent
Trenches
,
sponsored
by
SPI
Logistics
.
Now
I
can
tell
you
all
day
that
SPI
is
one
of
the
most
successful
logistics
firms
in
North
America
,
who
helps
their
agents
with
back
office
operations
such
as
admin
,
finance
,
IT
and
sales
.
But
I
would
much
rather
you
hear
it
directly
from
SPI's
freight
agents
themselves
.
And
what
better
way
to
do
that
than
by
listening
to
the
experienced
freight
agents
tell
their
stories
behind
the
how
and
the
why
they
joined
SPI
?
Hit
the
freight
agent
link
in
our
show
notes
to
listen
to
these
conversations
or
,
if
you're
ready
to
make
the
jump
,
visit
SPI3PLcom
.
Blythe Brumleve
16:45
One
of
the
things
too
.
While
I
was
at
CSCMP
and
I
was
at
your
booth
I
was
working
through
.
What
does
this
mean
for
drivers
?
Because
drivers
,
one
of
their
bigger
complaints
is
that
they
arrive
at
a
facility
and
that
they're
waiting
around
for
hours
.
No
one
can
give
them
any
kind
of
directions
and
their
time
is
being
wasted
Any
time
they're
not
running
a
load
,
that
they're
not
earning
money
.
So
from
my
understanding
is
that
this
kind
of
technology
helps
them
to
avoid
that
extra
time
where
they're
just
waiting
around
,
not
earning
money
and
not
doing
anything
.
Is
that
a
safe
assumption
?
Yeah
,
what
are
you
?
Colin Mansfield
17:23
doing
oh
,
you
want
to
go
to
me
?
Yeah
,
sure
,
yeah
,
no
.
Basically
,
basically
,
how
we
look
at
it
is
look
,
everybody
wins
If
we
can
expedite
this
process
.
Everybody
wins
because
our
customers
are
often
coming
to
us
because
they're
paying
outrageous
detention
fees
.
They're
not
able
to
turn
those
trailers
around
in
time
.
They're
getting
charged
.
But
just
because
a
company's
charging
another
company
detention
doesn't
mean
that
other
company
is
happy
,
right
,
they
still
,
like
you're
saying
,
time
is
money
.
They
would
rather
meet
all
that
facility
,
meet
all
the
time
hacks
,
get
that
load
turned
,
get
it
off
the
facility
,
get
it
moving
,
and
certainly
the
driver
would
.
Who's
sitting
there
?
So
for
us
it's
a
matter
of
you
know
,
really
everybody
wins
.
Colin Mansfield
18:02
But
we've
had
to
think
about
it
in
terms
of
what
does
this
mean
from
a
user
experience
,
user
interface
side
.
What
does
this
mean
for
our
customer
?
But
what
does
this
mean
for
the
driver
?
A
good
example
of
that
is
a
lot
of
facilities
have
gates
.
Right
,
they
have
folks
that
are
sitting
in
the
gate
,
24
,
seven
,
for
a
lot
of
operations
.
There
could
be
two
of
them
there
,
but
the
gates
gets
very
busy
,
but
it's
not
always
busy
.
Right
,
there's
down
times
.
You're
still
paying
those
employees
to
sit
there
.
So
what
a
lot
of
facilities
are
looking
at
now
is
trying
to
expedite
that
by
removing
the
need
for
personnel
at
the
gate
and
putting
,
for
example
,
a
touchscreen
device
like
a
kiosk
out
there
where
a
driver
can
check
themselves
in
.
It
could
have
a
camera
where
you
can
scan
a
QR
code
for
your
appointment
.
It
could
be
very
simple
and
just
be
a
sort
of
a
touch
,
a
touchscreen
where
you
put
in
your
appointment
number
.
But
either
way
,
the
result
is
the
same
,
which
is
that
that
driver
,
instead
of
having
to
wait
,
produce
paperwork
,
do
the
whole
rigmarole
back
and
forth
at
the
gate
,
now
there's
a
backup
and
the
driver
15
trucks
behind
is
getting
frustrated
.
Right
,
we
can
just
expedite
that
whole
process
,
get
folks
into
the
yard
,
get
them
moving
,
and
so
that
,
by
the
way
,
saves
that
facility
a
ton
of
money
as
well
.
So
again
,
it's
an
everything
everybody
wins
scenario
and
that's
that's
what
we
prioritize
.
Colin Mansfield
19:15
The
other
example
that
I
gave
of
the
live
load
you
know
some
of
our
customers
are
primarily
drop
load
facilities
.
Driver
comes
in
leaves
or
trailer
leaves
.
Some
of
them
are
primarily
live
loads
.
A
lot
of
them
are
a
mix
,
and
so
being
able
to
handle
those
live
loads
becomes
very
,
very
critical
from
a
facility
standpoint
.
They
get
very
frustrated
if
,
for
example
,
a
driver
comes
in
,
gets
sent
to
a
waiting
area
because
their
dock's
not
available
,
and
then
,
when
that
dock
is
available
,
somebody
from
the
facility
has
to
go
knock
on
that
driver's
doors
.
Hey
,
go
to
this
dock
.
They
don't
have
a
walkie
talkie
,
right
,
so
it's
a
whole
thing
.
With
our
system
,
we
can
send
that
driver
a
text
just
letting
him
know
hey
,
your
doc's
now
available
,
it's
time
to
move
.
And
even
if
that
solves
50%
of
the
issues
with
getting
drivers
to
the
right
docks
,
that's
50%
savings
in
terms
of
that
time
and
that's
great
for
these
,
for
these
operations
.
So
we
we
think
of
it
from
both
,
from
both
perspectives
,
because
everybody
needs
to
win
for
this
to
be
expedited
.
Blythe Brumleve
20:14
For
sure
there's
too
many
silos
right
now
or
not
right
now
,
but
historically
that
have
existed
,
you
know
,
within
the
industry
,
not
just
you
know
on
this
side
,
but
you
know
maritime
intermodal
,
of
course
,
as
well
.
I'm
curious
and
Seve
,
I'll
go
to
you
for
this
one
how
do
you
know
,
as
a
business
,
that
you're
ready
for
a
YMS
solution
?
Severiano Carnera
20:34
Sure
.
So
you
know
,
typically
we
do
have
demographics
that
will
sort
of
point
you
in
the
direction
that
you
need
a
YMS
system
.
You
know
,
typically
we're
talking
and
I've
been
a
part
of
some
organizations
that
have
very
,
very
large
yards
,
which
is
very
easy
to
identify
hey
,
you
need
help
with
this
.
But
I've
also
seen
some
operations
that
are
much
smaller
,
let's
say
maybe
30
docks
,
40
parking
spots
,
but
they're
running
a
manufacturing
process
,
for
example
,
and
it's
very
important
to
obviously
keep
those
manufacturing
lines
up
and
running
.
So
you
identify
things
like
that
out
in
the
yard
or
when
you
pay
visits
to
these
customers
and
you
identify
these
things
,
that
these
are
really
some
points
of
improvement
that
you
could
use
so
that
you
don't
quit
.
You
know
you
don't
stop
your
operations
.
Severiano Carnera
21:19
But
from
baseline
standpoint
,
there's
a
lot
of
things
that
go
into
it
,
whether
it
be
the
number
of
yard
trucks
in
use
,
whether
it
be
the
number
of
transactions
per
day
coming
in
and
out
of
the
facility
,
whether
it
be
you
have
reefers
or
not
.
It's
just
a
whole
different
smorgasbord
of
items
that
can
be
included
in
there
to
determine
that
.
But
you
know
what
,
I
don't
think
I've
ever
been
to
a
site
that's
not
in
need
of
a
YMS
solution
at
some
point
in
some
form
or
fashion
,
whether
it
be
a
very
simple
solution
where
you're
just
taking
appointments
,
for
example
,
to
understand
what
may
be
coming
in
at
given
times
and
what's
leaving
at
certain
times
,
or
it
may
be
something
as
simple
as
just
understanding
what
inventory
you
have
at
that
point
in
time
,
so
that
you
don't
have
to
go
out
there
and
do
those
manual
yard
checks
.
So
,
again
,
the
gamut
ranges
from
very
small
to
very
large
facilities
.
But
at
the
end
of
the
day
,
I
still
feel
very
strongly
that
a
lot
of
organizations
need
these
types
of
solutions
and
don't
realize
it
yet
.
Blythe Brumleve
22:18
OK
,
it's
one
of
those
.
It
sounds
almost
like
it's
one
of
those
aha
moments
that
happen
after
you
get
the
system
and
you
start
seeing
all
of
the
efficiency
improvements
and
then
that
ultimately
adds
to
ROI
.
Colin
,
is
that
a
safe
assumption
?
Colin Mansfield
22:31
No
,
it
absolutely
is
.
What
I
was
going
to
say
is
just
to
add
on
because
Seve
is
absolutely
right
a
lot
of
organizations
that
come
to
us
,
the
sentence
that
I'm
about
to
say
really
resonates
with
them
,
which
is
they've
outgrown
their
current
manual
systems
,
whatever
those
are
.
It
could
be
at
bolt-on
to
a
WMS
that
requires
manual
tracking
,
it
could
be
paper
and
pencil
,
it
could
be
anything
in
between
,
but
that
feeling
of
like
this
isn't
working
anymore
.
Whatever
system
we're
using
isn't
working
.
Generally
,
organizations
don't
come
to
us
because
they're
doing
a
bad
job
managing
their
yard
.
Chances
are
they're
doing
a
very
,
very
good
job
,
but
they've
outgrown
those
manual
systems
and
it's
becoming
frustrating
.
Colin Mansfield
23:11
Most
companies
that
come
to
us
are
growing
.
They're
adding
capacity
,
they're
adding
yards
or
they
desire
to
grow
,
and
they
know
they
have
the
resources
to
make
that
happen
.
But
they're
not
sure
that
when
they
grow
they're
going
to
be
able
to
track
all
of
those
new
assets
at
their
facility
.
So
I've
never
met
a
yard
that
isn't
doing
their
best
.
Everybody's
trying
to
do
their
best
out
there
.
All
we're
doing
is
enhancing
that
with
additional
tools
.
Blythe Brumleve
23:37
So
what
are
those
?
I
guess
so
say
a
new
customer
gets
signed
on
,
they
get
.
Within
six
weeks
,
they
get
activated
,
everything
is
rolling
.
What
are
some
of
those
early
,
I
guess
ROI
signals
to
them
?
Is
there
a
way
to
create
those
kind
of
reports
,
or
is
it
more
of
just
like
a
feel
of
a
greater
efficiency
while
working
within
the
system
?
What
are
some
of
those
just
aha
moments
that
your
customers
are
experiencing
?
Colin Mansfield
24:04
I'll
share
a
few
stories
and
then
Seve
if
you
want
to
jump
in
and
share
other
insights
you've
seen
from
a
broader
perspective
.
We
had
a
customer
who
came
to
us
because
they
were
,
for
example
,
opening
up
the
backs
of
trailers
at
night
,
shining
flashlights
inside
,
to
figure
out
what
they
were
loading
,
what
they
had
loaded
earlier
in
the
day
.
They
were
getting
ready
to
ship
out
,
and
they
go
,
oh
crap
,
we
don't
know
what's
what
.
And
they
said
it
would
be
great
if
you
could
just
tell
us
what
was
on
each
trailer
.
And
so
for
this
customer
that
was
like
three
employees
every
night
spending
a
couple
hours
.
What
we
figured
out
is
if
we
could
implement
a
solution
to
keep
them
from
having
to
do
this
.
It'd
save
them
about
50
grand
a
year
.
And
so
it
was
a
very
simple
solution
.
We
integrated
with
their
WMS
.
We
did
an
API
integration
.
Their
WMS
sends
what
information
is
getting
loaded
onto
a
trailer
in
YMS
.
When
you
hover
your
mouse
cursor
over
the
trailer
,
it
tells
you
what's
on
it
and
you
can
type
into
a
search
bar
a
part
number
and
it
highlights
that
trailer
on
the
screen
.
It's
that
easy
.
So
things
like
that
sometimes
it's
bespoke
sort
of
ROI
,
for
customer
has
a
specific
problem
and
we
do
something
to
solve
it
.
Colin Mansfield
25:06
A
lot
of
customers
suffer
from
the
same
types
of
issues
,
so
some
of
the
broad
ones
.
Detention
is
a
scourge
.
A
lot
of
organizations
are
paying
unnecessary
detention
fees
and
it's
really
what
it
comes
down
to
is
visibility
.
If
we
can
tell
you
what's
about
to
go
into
detention
,
you
can
prioritize
that
and
get
it
moved
right
,
get
it
loaded
,
get
it
off
the
yard
.
And
so
for
us
,
a
lot
of
times
that's
sending
an
alert
,
sending
an
email
,
changing
a
trailer
,
make
it
right
on
the
screen
and
just
letting
you
know
hey
,
this
is
an
issue
.
Colin Mansfield
25:34
One
of
our
customers
,
michelin
Michelin
Tire
.
At
one
of
their
facilities
they
saved
$2.5
million
in
a
single
year
from
unnecessary
detention
.
They
were
no
longer
paying
Another
facility
$450,000
in
a
single
year
.
Now
,
those
aren't
common
numbers
,
those
are
outliers
,
right
,
but
it
shows
you
the
power
of
just
visibility
and
saying
things
.
Colin Mansfield
25:56
Another
big
ROI
piece
that
we've
seen
is
for
those
yard
jockeys
,
yard
drivers
,
hustlers
,
whatever
you
want
to
call
them
is
being
able
to
prioritize
what
you
know
routes
,
who's
moving
what
where
and
we've
seen
this
both
in
terms
of
ROI
,
in
terms
of
efficiency
,
but
also
in
terms
of
actually
greenhouse
gas
emissions
.
If
we
can
prioritize
and
provide
ideal
routes
for
drivers
to
take
and
they're
able
to
pick
the
best
moves
or
be
presented
with
the
best
moves
given
their
current
location
.
That's
actually
less
fuel
expenditure
.
So
some
larger
organizations
that
are
looking
for
ways
to
go
green
are
looking
for
these
interesting
opportunities
that
are
a
little
bit
outside
of
the
box
and
allows
them
to
say
,
hey
look
,
we
are
actually
prioritizing
this
,
not
just
in
the
facility
but
outside
the
facility
as
well
.
So
those
are
a
couple
areas
,
seve
,
if
you
want
to
add
anything
on
.
Severiano Carnera
26:49
Yeah
,
and
it's
a
great
question
,
boy
.
Severiano Carnera
26:51
Typically
I
usually
tell
customers
you're
not
going
to
see
any
ROI
until
probably
three
months
after
using
the
system
,
because
then
you've
got
the
data
behind
it
to
go
back
and
check
and
verify
certain
activities
.
Severiano Carnera
27:03
So
,
whether
it
be
the
number
of
yard
moves
that
our
drivers
are
completing
per
hour
or
whether
it
be
making
sure
you
manage
refit
units
,
again
those
are
big
cost
savings
that
you
see
over
time
.
One
thing
that
I
have
worked
within
the
past
is
refit
units
are
near
and
dear
to
my
heart
and
I've
worked
with
a
lot
of
protein
organizations
,
meaning
physical
livestock
that
comes
in
on
hooves
and
then
leaves
in
packages
,
so
you
can
imagine
how
much
a
trader
worth
of
bacon
would
cost
,
for
example
.
And
their
big
number
one
thing
was
we
cannot
allow
to
have
spoilage
occur
out
in
the
yard
and
lose
one
of
those
loads
.
So
,
again
,
our
ability
to
be
able
to
manage
that
in
and
of
itself
,
the
saving
of
one
trader
would
pay
for
the
system
on
its
own
.
So
it
doesn't
typically
happen
that
quickly
because
obviously
we
avoid
those
things
,
but
those
are
types
of
scenarios
,
use
cases
that
they
present
us
with
that
they've
come
across
in
the
past
as
well
.
Colin Mansfield
28:01
I'll
share
another
story
with
you
real
quick
,
but
that's
it
.
I'm
sorry
not
to
cut
you
off
,
but
this
is
where
.
Blythe Brumleve
28:06
I
love
this
one
.
Colin Mansfield
28:07
We
were
talking
with
the
steel
manufacturer
.
They
came
to
us
because
they
had
this
problem
and
if
they
had
had
a
YMS
they
wouldn't
have
had
this
problem
.
Basically
,
they
had
two
hundred
and
twenty
thousand
dollars
worth
of
finished
product
.
Hi
,
my
wife
coming
in
to
give
me
a
croissant
.
I
love
it
.
Blythe Brumleve
28:26
Nice
,
that's
a
good
wife
.
Colin Mansfield
28:28
She
is
an
amazing
wife
.
Hannah
is
amazing
,
we
have
.
So
we
had
this
company
that
came
to
us
because
they
had
two
hundred
and
twenty
thousand
dollars
worth
of
finished
product
.
They
had
gotten
mixed
up
with
a
scrap
trailer
.
They
sent
the
finished
product
to
the
scrap
yard
and
you
know
those
are
the
types
of
service
failure
costs
to
seven
point
that
pays
for
the
more
than
pays
for
the
system
right
and
being
able
to
avoid
.
Sometimes
it's
what
can
we
save
,
what
can
we
reduce
something
.
Sometimes
it's
what
can
we
totally
avoid
.
And
every
operation
is
a
little
different
.
Less
than
a
year
is
very
common
for
hitting
ROI
with
our
customers
To
save
a
point
might
take
three
months
to
realize
that
initially
.
The
next
three
months
often
is
when
they
hit
that
ROI
and
certainly
by
the
end
of
the
year
.
Blythe Brumleve
29:11
Yeah
,
it
definitely
.
It's
starting
to
really
make
sense
,
you
know
,
with
avoiding
the
spoilage
on
food
by
just
simple
notifications
,
avoiding
detention
fees
by
simple
notifications
,
just
you
know
,
correcting
or
,
I
guess
,
closing
the
communication
gap
between
the
workers
within
your
facility
.
I'm
curious
as
to
,
after
you
know
the
,
the
software
,
is
it
implemented
or
integrated
into
the
system
?
What
does
that
look
like
from
you
know
?
Just
,
I
guess
an
internal
management
is
someone
you
know
specifically
looking
at
the
,
your
YMS
solution
,
you
know
,
throughout
the
day
.
Is
it
integrated
into
their
current
tech
stack
?
I
imagine
it's
probably
different
.
But
is
someone
responsible
for
now
,
you
know
,
watching
that
software
or
does
it
kind
of
just
fit
in
to
the
current
roles
or
do
you
have
to
hire
a
new
role
to
manage
the
expectations
around
?
You
know
,
those
different
notifications
and
things
like
that
,
if
that
question
makes
sense
.
Blythe Brumleve
30:08
Yeah
it
does
make
sense
,
yeah
no
,
you
don't
.
Severiano Carnera
30:10
That
that's
.
Severiano Carnera
30:12
The
beauty
of
this
is
that
you
really
don't
need
to
hire
additional
folks
.
If
anything
,
I
usually
tell
customers
,
instead
of
having
folks
,
for
example
,
answering
phone
calls
,
answering
or
responding
to
emails
for
an
appointment
,
for
example
,
you
can
then
move
those
personnel
to
do
other
things
within
your
yard
.
So
it's
a
matter
of
just
moving
people
around
and
not
focusing
on
those
daily
mundane
types
of
tasks
of
you
know
,
responding
to
emails
,
phone
calls
,
things
of
that
nature
because
,
again
,
even
a
simple
appointment
management
solution
which
has
included
in
our
solution
,
by
the
way
takes
away
some
of
that
responsibility
and
people
can
do
that
online
now
versus
having
to
do
that
manually
.
So
there's
a
lot
of
different
things
like
that
.
Severiano Carnera
30:51
You
don't
have
to
have
someone
monitor
the
solution
.
The
system
basically
runs
itself
and
then
,
based
on
your
role
,
you're
just
,
you
know
,
interacting
with
the
solution
to
get
activities
done
.
So
,
for
example
,
if
I'm
a
doc
worker
and
I
need
a
specific
trader
to
be
brought
to
a
specific
doctor
,
I
can
go
out
into
the
system
,
identify
the
trader
that
I
need
,
create
a
move
request
to
have
that
trader
move
to
that
door
,
and
then
that
move
request
gets
sent
to
the
drivers
and
then
they
complete
that
move
.
So
it's
not
as
if
someone
has
to
monitor
the
solution
.
It
just
enhances
what
they're
currently
doing
and
it
makes
it
a
much
more
easier
process
in
that
again
they
don't
have
to
communicate
with
drivers
over
radio
or
things
of
that
nature
Just
streamlines
those
operations
much
,
much
better
.
Blythe Brumleve
31:39
Yeah
,
that
definitely
makes
a
ton
of
sense
where
your
employees
they
can
just
focus
on
things
that
probably
have
a
greater
impact
than
you
know
dealing
with
communications
back
and
forth
and
wasting
a
lot
of
time
in
that
regard
.
One
,
a
couple
more
questions
based
on
that
that
.
You
know
the
new
warehouse
podcast
.
You
know
one
thing
I
heard
that
you
guys
that
I
really
liked
is
that
you
are
listening
to
customers
and
then
making
additional
features
and
integrations
into
the
platform
after
listening
to
them
.
What
does
sort
of
that
process
look
like
?
Is
it
,
you
know
,
sort
of
the
YMS
solution
is
just
you
know
off
the
off
the
shelf
and
then
you
can
make
custom
integrations
or
solutions
after
that
or
some
of
these
things
more
,
I
guess
,
dependent
on
the
company
that's
using
them
.
Colin Mansfield
32:24
Well
,
that's
a
great
question
.
Kind
of
both
,
actually
,
and
this
really
came
out
of
a
desire
to
be
.
We
call
ourselves
,
we're
a
customer
service
company
,
cleverly
disguised
as
a
yard
management
company
.
I
think
any
good
software
company
should
be
that
right
For
us
.
You
know
,
we
started
going
to
the
MHI
trade
shows
Modex
,
promat
and
we
wanted
to
compete
.
We
said
you
know
,
they
have
a
best
IT
innovation
award
.
We've
got
some
cool
stuff
on
our
system
.
What
are
we
going
to
show
off
?
Well
,
we're
going
to
show
off
what
we've
built
for
our
customers
.
Colin Mansfield
32:58
Right
,
every
customer
that
comes
to
us
has
some
,
some
variety
of
either
requirements
or
challenges
that
they
say
I
don't
care
how
you
solve
it
,
as
long
as
you
solve
it
right
.
So
what
we
do
is
we
sit
down
,
we
have
a
discussion
with
them
,
we
figure
out
can
current
things
in
the
system
solve
this
and
if
so
,
let's
set
those
up
.
And
if
not
,
we'll
say
,
look
,
is
this
something
you'd
like
us
to
add
in
?
And
they
go
yeah
,
absolutely
great
.
And
we
go
to
these
trade
shows
,
we
show
off
what
we've
built
.
We've
won
awards
.
You
know
,
five
years
in
a
row
been
recognized
or
been
a
finalist
or
one
best
IT
innovation
award
,
and
it's
it's
not
waving
a
magic
wand
,
it's
not
like
a
pat
on
the
back
,
it's
like
we
just
listen
to
our
customers
every
year
without
fail
.
What
we
found
is
that
there's
really
no
such
thing
as
a
unique
problem
.
It
might
feel
unique
to
many
of
these
operations
,
but
often
several
different
types
of
of
operations
are
suffering
from
something
similar
,
and
so
for
us
,
if
we
can
just
prioritize
listening
to
customers
getting
into
the
system
,
that
pays
dividends
later
on
as
well
.
So
,
to
directly
answer
your
question
,
sometimes
that
happens
early
in
that
implementation
,
right
,
and
they
,
they
come
to
us
.
They
say
,
look
,
we
really
need
X
,
can
you
provide
it
?
And
we
say
,
look
,
it's
not
in
the
system
,
but
we
can
build
it
.
Sometimes
that
happens
later
on
.
I
say
most
often
it
happens
later
on
.
Colin Mansfield
34:11
We
go
live
.
For
example
,
we've
had
customers
.
Very
common
for
customers
to
come
to
us
and
go
let's
integrate
with
our
you
know
GPS
units
on
owned
assets
in
the
yard
.
Let's
integrate
with
our
transportation
management
system
so
that
we
can
get
appointments
fed
directly
into
YMS
.
Let's
integrate
with
the
WMS
system
so
we
can
get
that
cool
hover
over
a
trailer
.
See
what's
inside
of
it
.
Colin Mansfield
34:31
We
call
that
X-ray
vision
that's
our
marketing
marketing
term
for
it
and
and
so
we'll
treat
that
as
a
phase
two
,
as
a
phase
three
after
go
live
.
We
support
both
,
though
we
just
went
live
with
a
customer
in
Atlanta
.
Seve
and
I
both
flew
down
there
and
hung
out
for
better
part
of
a
week
on
my
end
,
and
for
them
they
had
some
specific
requests
with
regards
to
reefer
units
.
Something
that
we
added
into
the
system
that
we're
making
available
for
all
of
our
customers
is
the
ability
to
track
multiple
zones
of
reefer
units
.
You
know
,
some
reefer
units
have
refrigerated
in
one
part
of
the
trailer
,
frozen
in
another
part
and
you
know
,
dry
in
another
part
,
and
so
the
ability
to
track
all
three
of
those
,
for
example
,
was
critical
for
this
operation
,
and
so
we
added
that
in
right
,
and
we're
always
happy
to
do
that
.
Blythe Brumleve
35:20
Yeah
,
that
sounds
really
cool
.
And
there
was
another
feature
too
that
I
was
reading
on
your
website
,
not
just
the
you
know
saving
costs
you
know
a
potential
spoilage
on
reefers
but
also
from
loss
prevention
.
You
know
,
with
so
much
fraud
going
on
within
the
industry
,
how
does
the
how
does
your
solution
,
I
guess
,
help
with
other
areas
of
loss
prevention
?
I
assume
maybe
the
steel
example
.
Colin Mansfield
35:45
Yeah
,
no
,
the
steel
example
is
a
great
one
,
Knowing
what's
in
the
yard
at
any
given
time
.
A
lot
of
operations
are
doing
current
inventory
already
.
Right
,
they're
doing
a
yard
check
at
least
once
a
day
,
probably
more
likely
once
a
shift
or
twice
a
shift
,
to
try
to
get
that
inventory
In
our
system
.
You
go
to
current
inventory
report
,
you
hit
Excel
,
it
downloads
the
inventory
,
you're
done
.
So
it
keeps
it
really
easy
to
see
what's
on
the
yard
now
and
if
you
do
that
periodically
you
can
see
what's
on
the
yard
now
,
what
wasn't
on
the
yard
before
.
Run
historical
reports
figure
out
where
things
went
.
You
know
a
lot
of
our
customers
have
already
gated
facilities
so
for
them
it's
like
,
hey
,
we
thought
this
trailer
was
here
,
it
was
gated
out
.
Who
gated
it
out
?
When
did
it
happen
?
Who
touched
that
trailer
with
our
system
?
They
can
go
back
and
find
that
,
whereas
in
the
past
maybe
that
was
a
bit
of
a
mystery
All
right
.
Blythe Brumleve
36:33
Well
,
I
think
.
I
mean
,
obviously
it
sounds
like
this
was
one
of
those
tools
that
,
like
I
said
,
I
was
at
the
conference
and
I
walked
by
and
it
struck
me
how
easy
to
use
the
software
was
,
and
so
that
was
my
reasoning
for
reaching
out
to
you
guys
and
now
to
hear
so
much
more
about
it
in
the
loss
prevention
,
I
think
is
really
key
.
Saving
driver's
time
is
also
really
key
.
And
then
also
from
the
customer
standpoint
,
or
the
you
know
the
,
just
the
warehouse
itself
,
just
being
able
to
make
your
operations
much
move
,
much
more
efficiently
.
Tough
markets
like
this
.
You
got
to
be
able
to
find
those
edges
and
find
those
ways
to
become
more
efficient
and
more
productive
.
Seville
,
Blythe Brumleve
37:14
I'll
go
to
you
.
Last
question
Are
there
any
important
features
that
you
think
that
we
should
have
mentioned
that
we
haven't
talked
about
already
?
Severiano Carnera
37:21
Sure
,
sure
.
Severiano Carnera
37:22
So
I'll
mention
some
features
,
for
example
,
for
manufacturing
processes
.
Severiano Carnera
37:26
So
when
you
have
a
manufacturing
process
,
a
lot
of
times
those
manufacturing
processes
include
having
specific
traders
with
certain
product
come
to
the
same
doors
on
a
regular
basis
.
Severiano Carnera
37:37
So
I'll
give
you
an
example
for
an
automotive
industry
,
for
example
,
you
may
have
three
or
four
doors
where
everything
that
goes
through
those
three
or
four
doors
are
always
tires
and
you
don't
want
to
shut
down
the
production
line
.
Severiano Carnera
37:48
So
what
you
do
is
,
once
that
trader
gets
emptied
and
you
know
that
there's
no
more
tires
on
there
,
an
automatic
call
to
remove
that
trader
from
that
dock
door
can
be
generated
from
our
solution
and
at
that
point
it
will
look
into
the
inventory
in
the
yard
,
identify
the
next
trader
with
tires
in
it
and
call
that
trader
to
that
dock
door
.
So
instead
of
me
sitting
there
and
entering
those
moves
into
the
system
,
the
system
can
automatically
do
that
and
move
these
traders
back
and
forth
,
so
that
there's
no
human
intervention
involved
there
and
the
possibility
of
someone
making
a
mistake
or
forgetting
to
call
the
trader
to
that
dock
door
.
So
that's
just
one
example
.
I've
done
that
with
automotives
,
with
tubes
of
toothpaste
,
you
name
it
.
I've
done
it
with
many
different
types
of
things
from
the
manufacturing
standpoint
.
So
it's
always
important
for
those
types
of
operations
to
make
sure
you
streamline
those
basic
functions
,
to
make
sure
you
always
have
the
raw
materials
at
those
dock
doors
in
order
to
keep
that
production
line
moving
.
Blythe Brumleve
38:48
Yes
,
smart
.
That's
something
I
never
even
thought
of
from
that
lens
that
it
would
just
make
more
sense
to
have
all
of
the
tires
unloaded
at
once
within
one
area
of
the
warehouse
,
versus
,
you
know
,
scattered
all
around
and
then
you're
scattering
your
team
and
creates
more
inefficiencies
.
Call
it
the
same
to
you
Anything
that
you
feel
is
important
to
mention
that
we
haven't
already
talked
about
.
Colin Mansfield
39:10
Yeah
,
absolutely
.
I
think
a
good
place
to
end
this
is
to
just
if
you're
in
operation
and
you're
listening
to
this
,
or
you
are
in
an
operation
and
you
go
.
Yeah
,
this
sounds
like
we're
outgrowing
our
manual
processes
.
This
sounds
like
something
that
could
benefit
us
.
You
know
there's
several
solutions
out
there
that
you
can
take
a
look
at
,
and
we
mentioned
the
difference
between
sort
of
like
an
add-on
and
a
bespoke
or
a
specialty
tool
.
Within
each
of
those
,
there's
considerations
to
make
.
You
know
.
One
of
those
is
do
you
go
with
a
system
that
includes
sensors
or
do
you
go
with
a
system
that
is
process-driven
?
Sensor-based
systems
are
going
to
be
what
Seve
talked
about
at
the
beginning
,
something
that
uses
like
RFID
tags
,
for
example
,
that
you
got
to
put
on
every
trailer
,
whereas
a
process-driven
system
,
like
we
provide
,
is
something
that
doesn't
require
additional
hardware
beyond
maybe
a
tablet
you
put
inside
of
those
jockey
vehicles
.
Colin Mansfield
40:05
Now
you
got
to
weigh
pros
and
cons
to
each
and
every
operation
has
to
make
this
call
.
From
an
RFID
standpoint
,
what
a
lot
of
operations
have
to
consider
is
,
if
you
don't
own
your
own
assets
,
you're
going
to
have
to
put
those
physical
sensors
on
every
trailer
that
enters
or
exits
your
yard
,
and
if
you
forget
to
pull
them
off
,
then
you
got
to
buy
new
ones
.
Rfid
sensors
break
.
Seve's
worked
for
operations
that
have
implemented
RFID
solutions
and
so
he
can
attest
to
this
.
Maintenance
is
required
.
You
got
to
repurchase
tags
and
,
unfortunately
,
although
some
really
good
sales
reps
may
say
they're
very
accurate
,
they're
only
accurate
up
to
three
to
five
spots
,
which
means
a
lot
of
times
.
If
you
really
care
about
what
doctrine
or
what
spot
is
this
asset
on
,
and
you've
got
three
or
four
trailers
stacked
on
top
of
each
other
,
how
do
you
differentiate
?
You
do
a
yard
check
,
which
is
what
a
lot
of
these
operations
are
doing
now
.
Anyhow
,
in
our
solution
we
can
,
like
I
said
,
get
live
in
six
weeks
,
no
additional
hardware
to
purchase
.
Employees
do
their
jobs
as
they
normally
would
.
They
have
a
tablet
where
they're
tapping
buttons
on
a
screen
to
indicate
what's
going
on
.
We
integrate
with
every
solution
that's
out
there
and
it's
very
,
very
easy
to
use
.
Colin Mansfield
41:16
So
again
,
what
I
would
say
is
do
your
due
diligence
.
If
you're
an
operation
that's
looking
for
a
YMS
,
you're
not
going
to
make
a
bad
choice
.
It's
better
to
have
a
YMS
than
to
not
.
But
as
you're
weighing
different
options
,
look
at
not
only
feature
set
and
whether
or
not
there's
hardware
involved
,
but
also
ask
for
references
,
Say
,
hey
,
who
are
some
of
your
customers
who
can
give
us
some
feedback
on
your
solution
?
And
,
of
course
,
anybody
that
wants
to
reach
out
to
us
.
I'm
happy
to
.
Our
customers
are
our
best
salesman
is
what
I
always
say
.
I'm
happy
to
provide
you
with
those
references
.
Colin Mansfield
41:50
But
it's
a
lot
of
fun
.
Working
in
this
industry
is
a
lot
of
fun
.
The
very
last
thing
I'll
say
is
it's
really
a
pleasure
working
with
people
in
the
yard
space
,
people
from
all
different
backgrounds
,
people
with
all
different
skill
sets
,
all
different
knowledge
levels
and
all
different
experience
levels
.
We
did
a
training
last
,
a
couple
of
weeks
ago
now
,
where
there
was
somebody
who
had
been
with
the
company
for
12
years
,
for
two
years
,
for
two
months
and
for
two
days
in
that
training
session
and
none
of
them
knew
anything
about
yard
management
.
And
so
to
sit
down
and
say
,
look
,
we're
going
to
bring
a
whole
new
way
of
doing
business
into
your
yard
,
and
to
see
the
excitement
.
I
mean
that's
why
we
do
.
What
we
do
right
Is
to
not
so
much
help
the
companies
.
That's
great
,
but
really
,
if
I
can
help
an
end
user
,
whether
that's
a
person
who's
using
our
system
or
a
driver
coming
onto
that
facility
.
Save
time
.
That's
really
what
our
job
is
.
Blythe Brumleve
42:41
Yeah
,
and
I
would
just
to
piggyback
off
of
your
,
your
,
your
customer
sentiment
.
One
of
the
the
I
always
ask
yes
,
you
know
,
to
send
in
some
previous
interviews
you've
done
or
any
kind
of
YouTube
videos
or
things
like
that
,
and
one
of
the
YouTube
videos
that
you
guys
sent
over
was
just
clips
of
your
customers
talking
about
the
money
that
they've
saved
,
the
problems
that
you
guys
have
solved
for
them
.
It
was
,
you
know
,
no
fluff
,
just
straight
customer
insight
.
Um
,
so
I
thought
that
that
was
um
really
good
and
um
,
one
couple
quick
final
things
um
,
where
can
folks
follow
more
of
your
work
?
Um
,
and
then
also
,
can
we
get
a
glimpse
of
Seve's
dog
in
the
background
?
Colin Mansfield
43:16
We
should
see
the
dog
first
.
Show
us
.
Blythe Brumleve
43:21
Sitting
nice
to
the
fire
,
next
to
the
fireplace
.
I
think
for
a
lot
of
folks
this
time
of
the
year
you
definitely
want
to
be
right
there
to
be
a
dog
.
Colin Mansfield
43:29
You
got
to
go
make
some
hot
cocoa
and
put
it
right
next
to
him
.
Blythe Brumleve
43:33
Put
a
little
Santa
hat
on
.
It
is
that
time
of
the
year
now
to
officially
.
Colin Mansfield
43:37
Oh
,
I
know
I
know
,
oh
my
gosh
,
start
the
Christmas
music
man
.
Colin Mansfield
43:41
Um
yes
,
I
,
you
can
find
us
,
yard
management
solutionscom
.
That's
our
website
.
You
can
watch
videos
.
We
got
client
testimonials
.
We
just
added
a
uh
,
I
think
,
a
case
study
that
you
can
check
out
for
one
of
our
cold
storage
customers
on
there
.
Uh
,
linkedin
I'm
on
LinkedIn
.
Colin
Mansfield
,
seve
Carnera
is
on
LinkedIn
as
well
.
Um
,
and
you
can
find
our
company
on
LinkedIn
also
.
Um
,
and
then
,
finally
,
freight
X
represent
,
please
advise
,
freight
X
.
Find
me
on
Twitter
,
colin
Mansfield
.
Our
company
,
yard
management
solutions
,
is
on
Twitter
as
well
.
X
,
formerly
known
as
Twitter
,
whatever
we're
supposed
to
call
it
.
Blythe Brumleve
44:15
Just
sounds
so
much
better
.
Well
,
guys
,
I
appreciate
the
insight
today
.
I
appreciate
you
know
that
.
You
know
it's
entertaining
.
My
,
my
fifth
grade
level
questions
learned
a
ton
more
about
you
know
YMS
technology
,
um
,
today
,
and
all
of
the
efficiencies
that
it
creates
and
cost
savings
,
loss
prevention
,
all
that
good
stuff
.
So
this
,
this
was
a
cool
learning
experience
.
So
appreciate
your
guys
.
Time
,
um
and
uh
,
we'll
make
sure
to
put
all
those
links
in
the
show
notes
to
make
it
super
easy
for
folks
.
But
,
um
,
unfortunately
the
dog
is
not
included
,
or
the
croissant
is
not
included
in
this
broadcast
.
Colin Mansfield
44:50
Watch
the
video
for
those
special
features
.
Blythe Brumleve
44:58
I
hope
you
enjoyed
this
episode
of
everything
is
logistics
,
a
podcast
for
the
thinkers
in
it
Freight
,
telling
the
stories
behind
how
your
favorite
stuff
and
people
get
from
point
A
to
B
.
Blythe Brumleve
45:08
Subscribe
to
the
show
,
sign
up
for
our
newsletter
and
follow
our
socials
over
at
everything
is
logisticscom
.
And
in
addition
to
the
podcast
,
I
also
wanted
to
let
y'all
know
about
another
company
I
operate
and
that's
digital
dispatch
,
where
we
help
you
build
a
better
website
.
Now
,
a
lot
of
the
times
,
we
hand
this
task
of
building
a
new
website
or
refreshing
a
current
one
off
to
a
co-worker's
child
,
a
neighbor
down
the
street
or
a
stranger
around
the
world
,
where
you
probably
spend
more
time
explaining
the
freight
industry
than
it
takes
to
actually
build
the
dang
website
.
Blythe Brumleve
45:39
Well
,
that
doesn't
happen
at
digital
dispatch
.
We've
been
building
online
since
2009
,
but
we're
also
early
adopters
of
AI
,
automation
and
other
website
tactics
that
help
your
company
to
be
a
central
place
to
pull
in
all
of
your
social
media
posts
,
recruit
new
employees
and
give
potential
customers
a
glimpse
into
how
you
operate
your
business
.
Our
new
website
builds
start
as
low
as
$1,500
,
along
with
ongoing
website
management
,
maintenance
and
updates
starting
at
$90
a
month
,
plus
some
bonus
,
freight
marketing
and
sales
content
similar
to
what
you
hear
on
the
podcast
.
You
can
watch
a
quick
explainer
video
over
on
digitaldispatchio
.
Just
check
out
the
pricing
page
once
you
arrive
and
you
can
see
how
we
can
build
your
digital
ecosystem
on
a
strong
foundation
.
Until
then
,
I
hope
you
enjoyed
this
episode
.
I'll
see
you
all
real
soon
and
go
Jags
.
